Runway
A multimodal creation platform for text- or image-to-video, image editing, character and camera controls, lip sync, background removal, effects, and APIs.
Why use it
Concept, art, and video teams can prototype cinematics, marketing assets, animated backgrounds, and VFX before finishing continuity and technical delivery in professional editing or engine pipelines.
Where it fits
Use art, animation, audio, levels, and narrative to make the game easy to read and its world convincing.
What to check
Runway permits generated content in commercial projects, but its terms grant a broad license over inputs and outputs for operating and improving the service, and public-area content may be visible or reusable by others; third-party models, real likenesses, voices, and source media still need individual clearance.